Here’s How To Sell More Books Online Without Having To Rely On A Third Party
One of the best pieces of advice that I have heard in order to sell more books online is about to be revealed right here on this blog post.
But first, a little spiel….
I get a lot of questions from authors wanting to know how to sell more books online, specifically from their own website.
In order sell more books online it is a good thing to diversify the sites where your books can be found.
What do I mean by that?
Make your books available for sale on more than one site.
While there are some authors who have experienced massive sales by offering their books exclusively on Amazon through their Kindle Unlimited Program, I am not one to put all of my eggs in one basket.
For instance, Authors who sold their books exclusively on Amazon through the KDP Unlimited Program were probably hurt by the recent changes made to the way authors who use the program would be paid.
Your book should be available on more than one platform because even though it may seem as though the whole world uses Amazon to shop, there is still a number of people who do not.
People who have Apple products will more than likely shop in the Apple store first.
Then there are those who have Nooks who shop on Barnes and Noble’s site.
Why wouldn’t you want to expose your books to those readers?
You don’t have to manually submit your book to each site individually,
You can use a site called Smashwords to make the process of selling your ebooks on other sites much easier.
Publishing with them allows for your book to be sold on many other platforms, such as the Apple Store and Scribd.
They don’t require you to sell your books through them exclusively.
Authors should also have digital versions of their own books for sale on their own sites.
Having your own website to sell from is the key to selling your own books online without a third party.
I believe that every author should have their own website or blog, and that you should have your books available for purchase there as well.
It is never a good idea to rely on someone else to exclusively handle your product because things can change in an instant.
One minute a business can be booming.
But blink, and it could very well be out of business.
On my business blog, I sell books there as a PDF.
Most smartphones can open a PDF, so, all you need is a PDF and a PayPal account to get the ball rolling with your own book sales from your website.
I have a WordPress.org blog, and use plugins to make the delivery of the PDF much easier for me.
But, if you don’t have WordPress.org, there are still ways that this can be done.
In order to sell your books from your own website, your focus has to be on getting traffic, readers and building a list.
This way has more work involved, but, it allows you to be in control of your sales and promotion.
Look at it this way.
You are a business owner.
Your books are your product.
So, why wouldn’t you want to get people to come to your business (your website or blog) to purchase their product?
Authors have to get proactive with their books and stop just putting their books up on a website and riding off the traffic.
Be sure to check back here for more information on building your author website, your following and your income.
Until next time,
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